A study done by The Nielsen Company, On August 24, 2010, stated which Americans talk and text the most on their cellphones. Results showed African-Americans were the most talkative with an average of 1,300 minutes a month. Next, Hispanics were the most talkative group with Asians/Pacific Islanders following and Whites trailing behind. With texting, African-Americans and Hispanics were the groups that participated the most. According to the study, Hispanics send 767 SMS messages a month while African-Americans send and receive around 780. These numbers were significantly different than Whites at 566 texts a month and Asians/Pacific Islanders at 384 texts a month.
When analyzing the difference between genders talking on their cellphones, there was no surprise that women in the U.S. talk more than men. On average, women talk 22 % more than men. Therefore, American women are more communicative on their mobile devices. Also, women text more sending or receiving an average of 601 messages a month compared to the 447 messages sent or received by the average American male.
In studying the differing trends in age, to nobody’s shock, teens were found to text the most. According to the study, they send or receive 2,779 SMS messages a month. In the next two age brackets, text usage falls by more than 50% each time. For example, Americans 18-24 years of age send or receive 1,299 messages and those 25-34 years of age exchange an average of 592 messages. Interestingly, while the text usage varies greatly between those 18-24 and those 25-34, their voice usage is quite close (981 voice minutes for 18-24 and 952 minutes a month for those 25-34 years old.)
Location also plays into the usage patterns of Americans. For example, Southerners are the most talkative people in America. Also, talking and texting patterns between states can be correlated with the median age. For example, Florida ranks very low for text messaging. According to the study, this could be due to the fact that Florida has one of the highest median ages and older Americans text the least.
Please visit the following link for more information on the study:http://blog.nielsen.com/nielsenwire/online_mobile/african-americans-women-and-southerners-talk-and-text-the-most-in-the-u-s/.
*The voice and text results from this study were compiled from one year (April 2009-March 2010) of mobile usage data gathered by The Nielsen Company, which analyzes the cellphone bills of more than 60,000 mobile subscribers each month in the United States.